Whirlpool is one of the leaders in the global home appliance market, with significant popularity in Ukraine. The brand is known for its innovative solutions, such as the 6th Sense technology, which automatically adjusts energy and water consumption based on load size, and FreshCare+, which keeps clothes fresh even after the washing cycle ends.
Whirlpool also uses PowerClean technology for efficient dishwashing, saving water and energy. The brand’s products, including washing machines and refrigerators, are widely represented in the Ukrainian market, where they have gained popularity due to their reliability and technological advancements. For example, Whirlpool washing machines with 6th Sense technology save up to 50% of energy and water compared to traditional models.
In 2023, the company sold over 10 million devices in Europe alone, reflecting the high demand for the brand’s products. In Ukraine, Whirlpool actively develops its service center network and offers a full 5-year warranty on selected premium products (1 year standard warranty, 4 additional years as a promotion). With constant implementation of innovations, Whirlpool remains one of the most popular brands among Ukrainian consumers.